To all: We LIKED the con being over Easter (BaltiCon’s old weekend), as
Cait didn’t have to miss much school to attend the con. This is a REAL
issue for Maryland schools; too many absences, even for students with
otherwise high grades, and the school administration threatens to make the
student repeat the semester. I sure don’t remember it being this
authoritation when I was in junior high and high school 30+ years ago in
California.
To Henry: Ricky and I also agree with most of what Bruce, Nora, and the
other Karen have told you. Please don’t get defensive and feel you have to
explain everything. Much of what went wrong was invisible to your
attendees, especially the first-timers, who were having Big Fun. Take it as
constructive criticism from the veterans who have been in the trenches and
had their own learning experiences, because you WILL have to fix most of
these things if you expect to run another Costume-Con. [Your facility would
have been completely overwhelmed if you had drawn the attendance you
expected.] And those of you who are on current committees or bid committees
should take special note of the criticisms of CC-21, because you DON’T want
to have those same problems at your conventions.
My two cents, which also has relevance for future cons:
Re Hotel shuttle: There was a lack of shuttle service to the airport on
Thursday night. I had friends from California who made reservations for the
hotel shuttle (or so they thought) and ended up with a VERY expensive taxi
ride instead because there was NO hotel shuttle to be found when they
arrived at the airport. For those of you still in the process of selecting
hotels, PLEASE pick a facility that is close to transportation, as a
significant portion of your membership WILL fly in from out of state. Find
out if there is a hotel shuttle to and from the airport, and whether it is
“courtesy” or “complimentary” (one is free and one is not). I learned this
lesson on CC-1 (whose hotel was a $15 “courtesy” shuttle ride from the
nearest airport, which was a LOT of money in those days. If there is a fee,
PUBLISH IT in your PRs so your membership is not caught unawares.
Re PRs: Yes, I know we live in the Age of the Internet, but not everybody
is online (especially in an artsy-craftsy hobby such as ours), but you HAVE
to mail printed PRs to your membership, and not rely on their getting
information from off your website.
Also re PRs: Please publish a list of paid members at the back of your PRs,
and keep updating it each time you print a new PR. (Also would be prudent
to park it somewhere on the website.) Many people scan through these lists
and decide to go if they see their friends are going. Many of us do not see
each other other than Costume-Con, so it’s kind of a class reuinion type
mindset. Exploit that to its fullest.
Re Masquerades and other stage events:
(1) Get your stage locked in as early as possible, and then get the
information out there. I’m not sure what went wrong at CC-21, and I’m not
sure it was any one person’s fault, but this was a major point of
irritation for a whole lot of attendees who were competing. At CC-6, we
knew what our stage was going to be like (and how many more risers we had
to go rent from a local theatrical supply house to make it happen) before
we even signed a hotel contract, so there is NO excuse for this.
(2) Print award certificates in advance, and have your judges pre-sign a
whole bunch of them while they are waiting around for the masquerade to
start. There is no excuse not to have something to hand every winning entry
at the con. (Note: At the cons I ran, we also gave Certificates of
Appreciation to everyone who participated in the Fashion Show.)
(3) Have an odd number of judges (3 or 5) in order to avoid ties.
Re the convention’s being on a holiday weekend: For every person who
complains about higher airfares and missing out on family obligations,
there will be others who would prefer to have that “extra” day (typically a
paid holiday from work) in order to travel or extend their convention stay.
[I missed a whole lot of Easters to attend EquiCon and BaltiCon, and a
whole lot of Thanksgivings to attend LosCon–with the triple guilt trip
that my parents’ anniversary AND my mother’s birthday fell on Thanksgiving
most years.] Costume-Con was founded on a three-day weekend (Martin Luther
King Day), most of them have been run on three-day weekends, and this is
because the Historical runs so late on Sunday night and it is nice to have
the Monday as a paid day off from work. I can understand the problem with
putting Costume-Con on a religious holiday weekend.
I also understand that two earlier holiday weekends (Martin Luther King and
Presidents) typically have weather problems, particularly in the East (and
problems with Easterners getting to CCs in milder climates due to major
winter storms).
Re advertising: Send flyers to every convention you can think of, and not
just your local ones. WorldCon, WesterCon, BaltiCon, Arisia, LunaCon,
DragonCon, BayCon, Archon, San Diego Comic-Con, Toronto Trek, and the big
anime cons should get flyered for starters. (I’m sure there are others I’m
forgetting.) If you can’t be there in person, ask on this list and the
ICG-D list if anyone is going, and can take flyers for you, and maybe
“push” the con if they are doing panels.
Even if they’re not going themselves, most of them “know” somebody who can.
(Worst case, send a stack of flyers to the convention in care of the
committee member who’s in charge of coordinating fan clubs and special
interest groups at the con–they’ll see they get out on the flyer table. I
served this function for Comic-Con and StarCon for several years.) See if
your local fabric and bead stores will post or distribute flyers about your
event. Ditto any local schools with strong theatrical or fashion
departments. Ditto your local chapter of the SCA, RenFaire, and other
historical re-enactment groups. Send press releases about the con to
magazines such as Threads, Ornament, Belle Armoire, Sew News, etc. At
worst, you’ll get put in the calendar section. At best, they’ll do an
article about you. [David Coffin and a couple of other writers from Threads
attended CC-7 and had a good time, so there’s your “in” there.] Also send
press releases to your local paper(s) and news stations. Again, worst case,
you end up in the Calendar section; best case, they send a reporter to the
con. Many Costume-Cons cut their advertising budget about 6-9 months out
from the convention when the memberships are not rolling in and you’re
panicking over money (I understand about the panic mode, believe me). That
is absolutely the WORST thing you can do–if you don’t get the word out,
nobody knows to come. I’m saddened that Costume-Con only drew around 250
people when based in one of the largest cities in our country (and one that
has always drawn a good attendance for its WorldCon masquerade). Obviously,
the word did not get out.
Re hotel facilities: Costume-Con is a VERY space-intensive convention in
terms of panel rooms, competitions, vendor rooms, and displays. Typically,
a 500-person Costume-Con will need the same sort of facilities as a regular
S/F con drawing an attendance of 1,000 to 2,000. Which is the reason why
you need to cut the best hotel deal you can, and offset as many fees on
this space as possible with room nights. At CC-1, we did a food function (a
luncheon before the Fashion Show) to make the hotel happy. At CC-6, we
ordered coffee/tea services and snacks for the con suite and public areas
of the convention to make the hotel happy. You have to decide what
trade-offs you can make. I am no expert on hotel contracts (we paid $$$$
after CC-1, and our CC-6 contract was negotiated by Michael Siladi, who
negotiates regularly for BayCon and WesterCon), but Marty Gear has promised
to write a comprehensive guide for CC. YOUR HOTEL CONTRACT CAN MAKE YOU OR
BREAK YOU, so this is an area worthy of a lot of attention.
These are the major points I can think of at the moment. Again, let’s find
ways to get all of these ramblings codified so inexperienced committees
don’t have to keep reinventing the wheel. I’m sorry it has not gotten
codified before this. I’ve run 3 CC’s (with memberships ranging from 150 up
to 600 attendees) with NO instructions (and put 500 people through my house
and yard every night for 10 nights every October for the last 10 years,
also with no instructions), but I can understand the need for a blueprint
in order to ensure consistency and excellence from year to year.
–Karen